Press

Press and brand kit.

Everything you need to write about Superlab, and the rules for using the mark.

About

Boilerplate.

One line

Superlab is an independent studio in India that designs and builds original technology products in the open.

Short

Superlab is an independent product studio run by two students in India, Arnav Dhiman and Reyansh Manuja. It designs and builds its own technology products and publishes the real process, failures included. Its first object, a desk companion, is at concept stage.

Long

Superlab is an independent product studio founded in 2026 by Arnav Dhiman and Reyansh Manuja, two students in India. The studio makes its own products rather than taking client work, and builds in public: prototypes, tests and wrong turns are published in its journal as they happen. Its first object is a desk companion, a small device with an expressive face and a focus timer, currently at concept stage. Nothing is for sale yet. Superlab works around school, one working prototype at a time.

People

Founders.

  1. 01Arnav Dhiman Founder.
  2. 02Reyansh Manuja Founder.

Listed alphabetically. Equal standing.

Colour

Palette.

Ink · #0A0A0A

Page background

Graphite · #141414

Sections, panels

Carbon · #1C1C1C

Cards

Smoke · #2A2A2A

Hairlines, borders

Slate · #6B6B6B

Decoration only, never text

Ash · #8A8A8A

Labels, secondary text

Fog · #BDBDBD

Body text

Bone · #ECECEC

Headlines, the mark on dark

Paper · #F6F6F4

Light sections, the mark on light

Type

Typefaces.

Display · Plus Jakarta Sans 800

Superlab builds in public.

Body · Instrument Sans

One working prototype at a time.

Labels · JetBrains Mono

Status: building

Usage

Rules for the mark.

  1. 01Colour. Bone on dark, Ink on light. Nothing else: no gradients, outlines, shadows or glow.
  2. 02Clear space. At least 25% of the mark’s width on every side.
  3. 03Minimum size. 20 px wide on screen.
  4. 04Never alter it. No stretching, rotating, skewing, cropping, recolouring or effects.
  5. 05Busy backgrounds. Only on a solid or heavily dimmed area.
  6. 06The name. Write “Superlab”, one word, capital S. No trademark symbol.

Contact

Press enquiries.

Write to hello@superlabco.com with “Press” in the subject.

Instagram: @superlabco29